Chris Southcott :)
UX / PRODUCT DESIGNER
LIVING IN LONDON
I WAS THE LEAD DESIGNER OF
DTN
WEATHER
HUB
The Problem
Minnesota-based DTN has a number of legacy weather products that still generate millions in revenue every year, but are at risk from increased competition and legacy foundations. Our team needed to build a modern platform that could scale to meet current and future needs, while consolidating and improving features from existing products.
The Solution
Built from the ground up, DTN Weather Hub is a platform for the next era of weather intelligence.
Whether it’s managing energy grids or ensuring safety at large-scale events, DTN Weather Hub is built in a modular way to support a diverse range of customers with unique needs.
My Role
I was a Senior UX Designer at DTN and the lead designer of Weather Hub from the concept stage. It is now available in beta.
Using AI
We used Vercel’s v0 product to build comprehensive prototypes with realistic functionality, which we could then share with users through interviews and Userflow surveys. We also used AI tools to sort through many pieces of survey and product feedback and to highlight the necessary next steps for the product.
Microsoft Clairty was also used to gather user feedback and usage data, while tools such as Microsoft Copilot were used to understand this information at scale.
The Dashboard
The Map
Native iOS + Android apps
Another project
Weatherzone 6
1+ million daily users
Weatherzone is Australia’s #1 commercial weather provider.
The Weatherzone website hadn’t been refreshed since 2014. The existing website was split between a desktop and mobile product, and a growing mobile audience was only able to access a limited set of features.
I was involved in Sketch designs, Invision prototypes, in-person UX interviews and the launch of the product.
Weatherzone 6 launched November 2021.
Heatmaps of the current desktop and mobile website provided insights into the key features we should highlight in the new design.
New personas were also created, alongside user journeys, taking into account user surveys and other analytical insights into the types of users who use Weatherzone.
I helped in execution and design on the new product throughout its development. This included working on wireframes, style guides, prototypes, user tests and the final developer implementation.
About Me
I’m a lifelong designer and builder. I made my first website aged 6 with Yahoo! SiteBuilder. It had a bright orange background, ‘nuff said.
I’m extremely passionate about computers, the internet and good software.
My expertise is more recently B2B software, but I also worked at Weatherzone on Australia’s #1 commercial weather app and website which has 1+ million users every day. I know iOS and Android design like the back of my hand but also have a serious love for web apps that feel like desktop software.
Why London?
I recently moved from Australia to London in the hopes of finding a hybrid role with timezone compatibility. But I can still work from home too! My previous role at DTN was fantastic, I loved it, but as they are mainly US-based and I was AU-based the timezones could be sometimes challenging. Still, I loved what I was able to build there.
In London I’m looking for a challenge and a team. I work closely with development, product and other specialist teams. UX isn’t done until it’s shipped, and with new AI tools I can be part of shipping.
email me: chris [at] southcott [dot] me
Life in London so far...
Chris Southcott :)
UX / PRODUCT DESIGNER
LIVING IN LONDON
I WAS THE LEAD DESIGNER OF
DTN
WEATHER
HUB
The Problem
Minnesota-based DTN has a number of legacy weather products that still generate millions in revenue every year, but are at risk from increased competition and legacy foundations. Our team needed to build a modern platform that could scale to meet current and future needs, while consolidating and improving features from existing products.
The Solution
Built from the ground up, DTN Weather Hub is a platform for the next era of weather intelligence.
Whether it’s managing energy grids or ensuring safety at large-scale events, DTN Weather Hub is built in a modular way to support a diverse range of customers with unique needs.
My Role
I was a Senior UX Designer at DTN and the lead designer of Weather Hub from the concept stage. It is now available in beta.
Using AI
We used Vercel’s v0 product to build comprehensive prototypes with realistic functionality, which we could then share with users through interviews and Userflow surveys. We also used AI tools to sort through many pieces of survey and product feedback and to highlight the necessary next steps for the product.
Microsoft Clairty was also used to gather user feedback and usage data, while tools such as Microsoft Copilot were used to understand this information at scale.
The Dashboard
The Map
Native iOS + Android apps
Another project
Weatherzone 6
1+ million daily users
I was involved in Sketch designs, Invision prototypes, in-person UX interviews and the launch of the product.
Weatherzone 6 launched November 2021.
Heatmaps of the current desktop and mobile website provided insights into the key features we should highlight in the new design.
New personas were also created, alongside user journeys, taking into account user surveys and other analytical insights into the types of users who use Weatherzone.
Weatherzone is Australia’s #1 commercial weather provider.
The Weatherzone website hadn’t been refreshed since 2014. The existing website was split between a desktop and mobile product, and a growing mobile audience was only able to access a limited set of features.
I helped in execution and design on the new product throughout its development. This included working on wireframes, style guides, prototypes, user tests and the final developer implementation.
Project Kick-off
User-Testing Website
UI Kit
Icons
About Me
I’m a lifelong designer and builder. I made my first website aged 6 with Yahoo! SiteBuilder. It had a bright orange background, ‘nuff said.
I’m extremely passionate about computers, the internet and good software.
My expertise is more recently B2B software, but I also worked at Weatherzone on Australia’s #1 commercial weather app and website which has 1+ million users every day. I know iOS and Android design like the back of my hand but also have a serious love for web apps that feel like desktop software.
Why London?
I recently moved from Australia to London in the hopes of finding a hybrid role with timezone compatibility. But I can still work from home too! My previous role at DTN was fantastic, I loved it, but as they are mainly US-based and I was AU-based the timezones could be sometimes challenging. Still, I loved what I was able to build there.
In London I’m looking for a challenge and a team. I work closely with development, product and other specialist teams. UX isn’t done until it’s shipped, and with new AI tools I can be part of shipping.
email me: chris [at] southcott [dot] me
Life in London so far...
Chris Southcott :)
UX / PRODUCT DESIGNER
LIVING IN LONDON
I WAS THE LEAD DESIGNER OF
DTN
WEATHER
HUB
The Problem
Minnesota-based DTN has a number of legacy weather products that still generate millions in revenue every year, but are at risk from increased competition and legacy foundations. Our team needed to build a modern platform that could scale to meet current and future needs, while consolidating and improving features from existing products.
The Solution
Built from the ground up, DTN Weather Hub is a platform for the next era of weather intelligence.
Whether it’s managing energy grids or ensuring safety at large-scale events, DTN Weather Hub is built in a modular way to support a diverse range of customers with unique needs.
My Role
I was a Senior UX Designer at DTN and the lead designer of Weather Hub from the concept stage. It is now available in beta.
Using AI
We used Vercel’s v0 product to build comprehensive prototypes with realistic functionality, which we could then share with users through interviews and Userflow surveys. We also used AI tools to sort through many pieces of survey and product feedback and to highlight the necessary next steps for the product.
Microsoft Clairty was also used to gather user feedback and usage data, while tools such as Microsoft Copilot were used to understand this information at scale.
The Dashboard
The Map
Native iOS + Android apps
Another project
Weatherzone 6
From start to finish
Responsive redesign
1+ million daily users
Weatherzone is Australia’s #1 commercial weather provider.
The Weatherzone website hadn’t been refreshed since 2014. The existing website was split between a desktop and mobile product, and a growing mobile audience was only able to access a limited set of features.
Heatmaps of the current desktop and mobile website provided insights into the key features we should highlight in the new design.
New personas were also created, alongside user journeys, taking into account user surveys and other analytical insights into the types of users who use Weatherzone.
I was involved in Sketch designs, Invision prototypes, in-person UX interviews and the launch of the product.
Weatherzone 6 launched November 2021.
Project Kick-off
User-Testing Website
UI Kit
Icons
About Me
I’m a lifelong designer and builder. I made my first website aged 6 with Yahoo! SiteBuilder. It had a bright orange background, ‘nuff said.
I’m extremely passionate about computers, the internet and good software.
My expertise is more recently B2B software, but I also worked at Weatherzone on Australia’s #1 commercial weather app and website which has 1+ million users every day. I know iOS and Android design like the back of my hand but also have a serious love for web apps that feel like desktop software.
Why London?
I recently moved from Australia to London in the hopes of finding a hybrid role with timezone compatibility. But I can still work from home too! My previous role at DTN was fantastic, I loved it, but as they are mainly US-based and I was AU-based the timezones could be sometimes challenging. Still, I loved what I was able to build there.
In London I’m looking for a challenge and a team. I work closely with development, product and other specialist teams. UX isn’t done until it’s shipped, and with new AI tools I can be part of shipping.
email me: chris [at] southcott [dot] me
Life in London so far...